MISSION

Shaping today’s and future generations of Canada’s music managers and self-managed artists into impactful entrepreneurs.

Music Managers Forum Canada (MMF Canada) is the leading, nation-wide non-profit trade association and voice for music management. By providing extensive education, networking, advocacy, and lobbying for its members, MMF Canada is strengthening music managers and self-managed artists who are the backbone of Canada’s music industry. MMF Canada supports music managers and artists at every stage of their careers, from emerging to mid-career to seasoned veterans, to build strong business acumen, and create sustainable, scalable, long-term careers for themselves in the national and international music industry. Our membership base, partners, funders, sponsors and greater community provides a powerful network to connect and reach their goals faster, together.

GOALS

Educate artist managers and self-managed artists through workshops, seminars, online resources, and mentorships geared towards strengthening their entrepreneurial skillsets.

Provide networking opportunities between our Members and other industry affiliates within Canada and internationally.

Lobby and advocate on behalf of our members and their artists on relevant government and non-government issues

Strengthen our Members’ business operations and the development of their artists careers.

Collaborate with strategic partners within the larger music community for the benefit of our members.

Acknowledge and bridge socio-economic gaps for equity-deserving communities (i.e. women, BIPOC, LGBTQIA+-identifying individuals) in non-performative ways. 

OUR STORY

Since incorporating in 2000, MMF Canada has committed nearly three decades to raising professional standards and opportunities for music management in Canada. By aligning with partners nationally and internationally (including in the USA, UK, Germany, Australia and beyond), MMF Canada is ensuring far-reaching careers for its diverse membership base, located across the country, working in an array of genres.

CURRENT + ALLUMNI MEMBERS (SELECTED)

 

CODE OF CONDUCT

This document has been developed in consultation with MMF Canada Board, its membership, and associates. All MMF Canada members are asked to sign the Code of Conduct (“Code”) as a condition of membership.

Members of MMF Canada or any of its associates are expected to act lawfully, honestly, ethically, and in the best interests of their client(s) while performing the responsibilities of an artist manager.

Read the full MMF Canada Code of Conduct here.

Download the Code of Conduct document here.

EXPECTED COMPETENCIES & OCCUPATIONAL STANDARDS

This document outlines the key areas of artist management, including strategy, accounting/finance, legal/contractural, marketing, recording, and more. It is intended to express the expected competencies of artist managers, for training and education purposes.

Read the full Expected Competencies & Occupational Standards for Artist Managers here.

Download the Expected Competencies & Occupational Standards for Artist Managers document here.